Switch
Switch is highly recommended for everyone engaged in the business of positive change. The book is loaded with practical examples and stories that could be very helpful for parents and teachers who want to...
HEATH, Chip
Made to Stick, Why Some Ideas Survive and Others Die
The authors of the book want to put across that in order for a listener to remember an idea this idea should be presented in such a way that its retention should be taken into account. They propose a...