Sebastian Coe was born in London in 1956 and grew up in Sheffield. As a world record-breaking middle-distance runner, Seb won four Olympic medals, including the 1500 metres gold medal at the Olympic Games in Moscow 1980 and Los Angeles in 1984. He was a Member of Parliament for the Conservative Party from 1992-97 and later, Chief of Staff to William Hague. He was created a life peer in 2000 and was appointed a Knight Commander of the Order of the British Empire for services to sport in 2006.
Seb headed the Organising Committee for the London 2012 Games and currently is the World Athletics (former IAAF) President, though the latter is not covered, since the book was published in 2013. Those interested in athletics and sports will enjoy with this book. It is mentioned that Lord Coe´s marriage status is irregular, but just as a fact, without saying much about it, nor trying to justify it.